Olatz Iturbe is a bi-lingual Diver trainer (Spanish and English) who has trained many of the Diver BI group clients. Her special expertise is in reporting techniques and solving complex reporting problems using Diver. She has special expertise in the Diver user interface and in user security management; also in setting up web versions of […]
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The past few years have been particularly volatile for the beverage alcohol industry, with many companies forced to abruptly change their business strategies to reflect the new status quo. Increased pressure from shifts in consumer behavior, along with the expansion of e-commerce and the emergence of major disruptions such as the COVID-19 pandemic, have all put serious strain on the traditional three-tier system.
Here we explore ways that analytics can help mitigate the strains.More
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